SRM 410 SRM410 Week 1 Quiz Solutions – Online Homework Help


SRM 410 Week 1 Quiz Answers

  1. The physical environment is natural resources of the natural world that have an impact on sports marketing.
  2. Which of the following is NOT one of the four stages of the business cycle?
  3. The cultural values that are of interest to sports marketers include individualism, youthfulness, achievement, success, and family.
  4. According to the text, internal contingencies are defined as all influences outside and inside the organization that can affect the organization’s strategic marketing process.
  5. Internet sites are one of the fastest growing new technologies to affect sports marketing.
  6. Nike running shoes and Reebok running shoes would be an example of indirect competitors.
  7. An organization is marketing oriented when it engages in intelligence generation, intelligence dissemination, and responsiveness.
  8. All of the influences within the organization that affect the strategic sports marketing process are known as _____.
  9. According to the text, size of population is NOT considered a part of the demographic environment.
  10. Under the model of consumer–supplier relationship, consumers and producers affect products.

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